Our mission is helping Thai farmers, bringing the farmers on one platform, get them more price of the products, exhibit agricultural products that we can export. We also help the importers to get fresh and natural products directly from farm with best competitive prices and good quality products.

Nattharinee Ruecha - Managing Director


Nattharinee (Chris) is a consultant in agriculture and has been active in the fruit and vegetable for close to two decades. Now, she assists farms in Thailand with their business. Her daily job consists of dealing with the cultivation, harvesting, exporting, research and development for the farms, among many other tasks. “If there is a producer that has new produce available for sale during the season, I will help them to promote that item to the public. I will help to setup selling price, make marketing materials, contact global buyers and even plan for the packing and shipment.

I’ll start posting on B2B or Social Media websites, like LinkedIn. Before the producer will come and discuss about selling the product with my help, they will prepare records of the cultivation and harvesting, including photos, products details and prices that he/she is willing to sell the produce for. After this point, I will start to work as an outsourced export sales & marketing department for the client. This means sending offers to potential buyers and negotiate and finalize all issues in order to close the deal. Most producers here in Thailand, or my region, are very good at cultivation, but they don’t know enough about sales and marketing, export and import, they mostly don’t even speak other languages like English or use a computer, let alone the internet.”

Although I visit other people farms mostly, I am the owner of three farms myself, in which I try to grow various fruits and vegetables to test cultivation techniques or just a new product I have never grown. If I visit plantations or other peoples’ farms, I will ask about the products that I’m interested in and then try to grow them at my farms to test. At one point I was asked to set up the island in Southern Thailand to be a tropical fruit island, by mixing many kinds of fruit from north and east Thailand like durian, mangosteen, passionfruit and avocado. I had to start growing all these products by myself, otherwise I can’t explain how it grows or what problems you will face when growing them together. My farm is the best place to run tests while growing the products. However, I don’t grow them on my farm to sell them off or even export them, as I’m simply a coordinator and consultant.”
We are seasoned sales professionals with a solid global network. We have “been there, done that” in terms of quality assurance, organizing, packing, shipping, international paperwork, currency exchange, logistics tracking, payments, receivables and follow up required for each shipment.

Our team is formally educated in accounting, finance, internet marketing, and logistics. This is creates an “all in one place deal” for both the Farmer, and our Wholesale Customers. Our “middle-man” status in deals, takes away much of the emotion and fear Chaiyaphum farmers face when trying to make deals. This ends confusion, mistakes, and unhappy results, for all parties in the process.

Social Media information liquidity and marketing. The fact is, Chaiyaphum farmers are not “computer people” or internet savvy. Modern marketing and communication is ever changing, takes a lot of time and energy to do correctly, and is easy to “confuse effort with results.” We understand internet / mobile phone marketing, and stay ahead by constantly adapting to an ever-changing environment.

In summary, we work at the farm and village level, creating strong positive relationships with wonderful hard working Thai Farmers, and introduce them to the agricultural wholesale world in ways they have little expertise or interest in.

We are Thai, with roots in agriculture and a high trust relationship with some of the most productive and high quality food producers on the planet.
We are the bridge that brings this bounty top market. That is wonderful, and the real advantage is in our efficient and effective management of the process to ensure high quality wile hold down cost.

High quality products, professionally packed, shipped, delivered … with a modern tracking / payable / receivable system that allows easy international transactions.
We own farms and produce our own food brands, we work with other farmers to access top quality products at levels to satisfy wholesale buyers, and we provide a “Business Expansion Service” to Importers & Exporters.


However, Our range of food products include rice and beans, noodles and rice vermicelli, instant cup noodles, Thai sauces, salad dressing, snacks, canned curries and soups, preserved curries & vegetables, minced spices and curry pastes, coconut milk products and juices & soft drinks. 


Products Sourcing
We source products in Thailand, Cambodia, Laos, Myanmar and Vietnam. Our team and sourcing agents are able to discover for you the best opportunities. This service is perfect for specific products researches, with very particular characteristics. After checking information, we send a quote to our clients for validation.

Contract Farming and Buying Agent
There are many demands or requirements from buyers around the world via our B2B and Social Network Platform. After we send out the presentation of each farm to global buyers, we will take buyers to visit our local farms (if needed) which are listed on our database and with legal agreement, and let the buyers select farm and items. The producers are able to export, therefore, we will take all actions of sourcing, buying and shipping to a buyer as a trading company. We will select good farms with good quality products and under export standard to be our listed members.
Export Management Service Agent - Sourcing, Buying and Shipping
With our help you will make business very easily. We will offer new products. So you will have more advantage on you competitors, an honest, long term and commercial allied in Thailand. We guarantee an honest, long term and commercial affair. We provide export agent service, purchases service for clients who would like to purchase commodity directly from commodity market.

International Trade Shows for Export Opportunities
Export & Import Department, or Export Outsourcing, is right for you if you are receiving export or generating import inquiries and not willing to lose them due to the lack of time or expertise.

Outsourced Sales & Marketing Dept.
We access products directly from the farms and help Thai farmers/growers to bring them on one platform to get more price of their products, exhibit agricultural products that we can export. We also help the global buyers to get fresh and natural products with best competitive prices and good quality under the export standard.

Outsourced Import/Export Dept.
For those companies with limited human resources and international experience, but who well understand the need to expand overseas and to diversify risks, we can act as your export department.